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Samuel L Jackson " Wake The F*ck UP " for Obama
Paid for by the Jewish Council for Education and Research, WTFU is a product of Schlep Labs.
WTFU, Schlep Labs and The Great Schlep are all projects of JCER.
http://jcer.info/about_us
"The Jewish Council for Education & Research (JCER), a federal Super PAC, was created to develop and disseminate information to voters in the United States around issues of concern to the Jewish community. In 2012, JCER is supporting President Barack Obama’s re-election effort with a series of high-profile initiatives in the spirit of the The Great Schlep. JCER will confront the scare tactics used to peel away Jewish voters from the Obama campaign and reenergize those in his base whose enthusiasm may have diminished from four years ago. Recognizing that the Jewish community is not one-size-fits-all, JCER is creating cross-platform initiatives to develop the community’s narrative about Obama and to shore up support for his campaign in key swing states. "
TEAM
Mik Moore - Before starting his own firm in 2011, Mik was the Chief Strategy Officer at Jewish Funds for Justice. Links to his projects, published writing and television appearances, and firm portfolio can be found at www.mikmoore.com.
Ari Wallach - Ari Wallach is the founder of Synthesis Corp., a consulting firm based in New York City that provides strategic counsel converging at the intersection of memes, technology and innovation. Ari is also currently a member of the boards of the Jewish Telegraphic Agency (JTA), 5ivepoints, blankonblank.org and the Coalition for the Environment and Jewish Life (COEJL)
Mira Oreck - a dedicated and dynamic professional who has been working for over a decade recruiting and mobilizing individuals behind a cause or campaign. Born and raised in Vancouver, BC, Mira lives in Brooklyn, NY where she recently earned her Master’s Degree in Urban Policy Analysis and Management at The New School
Emma Goldberg - a high school student passionate about communications and new media. Born and raised in New York, she attends the Abraham Joshua Heschel School. She pursues her interest in digital strategies through her role as Social Media Coordinator for STAND, a national student anti-genocide coalition.
and someone who knew sarah silverman and sam jackson!